Pilkington energiKare™ Finger Clicking Good31 January 2011
Pilkington energiKare™, the energy-efficient glazing from Pilkington has been a huge hit with homeowners this year, with the number of supplier searches on its website so far in 2009 exceeding those for the whole of 2008. Following the launch of the extended Pilkington energiKare™ family in March, the number of supplier searches that month was up by an amazing 324 per cent compared to March 2008. But that’s not all, the glazing trade has also been downloading Pilkington energiKare™ brochures and product information with gusto, with 2482 downloads in the last four months of the year
The success of the Pilkington energiKare™ family not only enticed more companies to partner with Pilkington and benefit from the increased exposure that this brings, but also encouraged Pilkington to provide Pilkington energiKare™ Classic as standard in all IGUs which incorporate Pilkington K Glass™ and Pilkington Optifloat™.
Since its launch, Pilkington energiKare™ has gone from strength to strength with more than 490 companies signing up to its ‘partner’ programme and benefitting from Pilkington marketing activity, supplier finder and the detailed literature that Pilkington provides to help its partners understand the Pilkington offering.
Andy McDowell, National Business Development Manager, Pilkington, said “By providing Pilkington energiKare™ as standard to our customers we are offering them an added value product which offers a great deal of benefits to the homeowner like lower fuel bills and a warmer home. It is a great opportunity for window companies to convey the benefits of new Pilkington energiKare™ windows, everyone wants to be greener and more efficient in the face of climate change. The website statistics speak for themselves about how popular the range is and how beneficial becoming a Pilkington partner is and it shows there is a real appetite out there for energy-efficient, cost-saving products.”