Pilkington energiKare™ Goes Local
14 April 2008Pilkington energiKare™ will be making headlines in the local press this week reaching a total of 3.8 million readers and homeowners. Newspapers across the UK will carry information about where to buy Pilkington energiKare™, its benefits to the planet and energy saving tips for the home.
Anne Quayle, Marketing and Sales Support Manager, Pilkington, said: “To support the recent Pilkington energiKare™ television adverts we have organised a local press campaign. Here we are highlighting to homeowners that by installing windows incorporating Pilkington energiKare™ energy efficient glazing they can reduce carbon dioxide emissions from their home and save money on their fuel bills. The information will also point homeowners in the direction of where they can buy Pilkington energiKare™ from our local partners.”
David Stoker, Commercial Director, added: “Pilkington energiKare™ is much more than an IGU. It is an opportunity for window companies who partner with us to add value to their windows. They’ll be able to make use of the backing of a recognised brand from Pilkington, with a full and comprehensive advertising campaign, technical advice and marketing support.”
Sign up now to take advantage of the increased consumer interest the adverts will create. To find out how to join Pilkington in the energy efficiency revolution and view the advert log onto www.pilkington.co.uk/energikare.